Marketing A New Product
Beginning of paper
In this assignment, I am going to invent a product, examine all the environmental aspects surrounding it and relate them to the micro and macro environments. I will then carry out a SWOT analysis and an environmental analysis and then draw a number of conclusions and recommendations for my imaginar ....
Middle of paper
.... distributors and consumers. The macroenvironment are those factors, which are outside the control of the company. They include social, cultural, political, economic and technological changes. They vary constantly, often with no predictability. Primarily, it is these changes that can cause the most significant threats and opportunities to a business
The Micro- Environment
Competition
The 'No Worries' clothesline is an original product, which people will inevitably copy over tim ....
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Word count: 1761
Page count: 7 (approximately 250 words per page)
