A Public Relations Proposal Fo
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r the American Egg Board, 1997
"AN EGG IS ALWAYS AN ADVENTURE" - OSCAR WILDE
Eggs should be avoided because they are high in cholesterol. This is the biggest MYTH that has cracked the good reputation of the egg in the past years. In 1945, the number of eggs consumed per capita each year was 402. Th ....
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.... contributor to the nation's food supply. In 1996, the distribution into the marketplace of the 177.6 million eggs produced is as follows:
·53.0% - purchased at retail
·27.9% - further processed (used in the manufacturing of products such as cakes, pies, pasta, etc.) for food service, manufacturing, retail and export
·17.4% - for food service use
·1.7% - for export
Cholesterol and its link to heart disease have been the biggest detriments to the egg's good name. Nutrition exper ....
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