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Wal-mart And Its Market Struct

Beginning of paper
In a world where most retailers are categorized as having a monopolistic competition market structure, Wal-Mart Stores Inc. appears to have an oligopoly market structure. Nevertheless, because there are far too many retailers to deal with, then they also have a monopolistic competition market stru ....

Middle of paper
.... as Kmart, but Wal-Mart did not follow the norm by opening stores in the suburbs where the money was. Wal-Mart decided that it was in their best interest to stay put in rural and small-town markets. They felt that the people from the suburbs would come to them, which is exactly what ended up happening. Their simple strategy worked; one store would cater to several different towns. In less than three decades of existence, Wal-Mart grew from a single small discount store in Rogers, Arkansas, t ....

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Word count: 592
Page count: 3 (approximately 250 words per page)

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